As a social entrepeneur we are registered with the MySchool Initiative to receive donations.
Every time someone with a MySchool card purchases items at any of the participating retailers, they swipe their free card and a small percentage of the transaction goes for free to their chosen beneficiary school.
Any ideas on how I could boost signups? We have sent basic info out in a newsletter but had a very low response rate. I have also tried to approach some people at our shows which was more successful but also yielded a very slow sign-up rate.
We need a stronger call-to-action!