Recent blog posts
Target Marketing   Have you heard the term; Target Marketing?  And have you actually explored its awesome potential to increase your profits and exposure?  Perhaps we should start at the very beginning and explore exactly what Target Marketing really is. Definition: Target Marketing involves breaking a market into segments and then...
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Did you know that all marketing is emotionally driven?  When you watch an advert on TV, such as a fast food advert, pay attention to when they advertised this product to you.  I guarantee it was at breakfast, lunch time or just before dinner time.  Why do they do that? ...
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A snippet from my new group on Facebook: Entrepreneurs United.  Please join me if you want to stay up to date on similar self-help articles: https://www.facebook.com/pages/Entrepreneurs-United/303075119784673 Outcome: The goal of this series of articles is to find the quickest, simplest and easiest method to create a clear over-all understanding of...
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It�s time to join the World�s most successful social media website after google. The Facebook phenomenal. Social had changed the way we communicate and do business in the internet age and Facebook is at the full front of this change. Never seen before a social networking site created for students...
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The Rule of 1% is simply defined as adding to your customer service one percent at a time. Before you can do this you must have your consistency perfected or it will never work. This one percent may seem small, but if you approach the vision for your company with...
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What most people in business don’t realise is that you can try to drive the staff or push the staff but cannot do that if his goals of your staff are misaligned with your corporate/company goal. Without understanding the habits and behaviours, and what drives your employees and yourself it will...
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Why is cash flow so important? Cash flow is the lifeblood of any business. Cash is absolutely critical in the growth and well being of a business. Business owners must plan and prepare for all future events and market changes. The most important aspect of planning is effective cash flow management....
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Wellness programs are becoming increasingly popular in the workplace, as employers realize the direct correlation between healthy employees and overall company happiness. Having healthy and happy employees leads to increased productivity, reduced sick leave, reduced health care costs and higher talent retention. Although organizing wellness programs for employees will require time...
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Bookkeeping is a skill that is sadly overlooked in many small businesses and entrepreneurial ventures, because business owners try to minimise expenditure on “extras”. However, bad financial management – both on the large and small scales – leads to the closure of over half of all new business venture. In this...
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Why starting small may be the right thing for you? “Big dreams, to do big things” These word simply describe just how each and every one of us entrepreneurs start off. Most of us want to change the world, bring an innovative product into the market that will grow into a...
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