Firstly I would like to introduce myself, my name is Paul John Gioio and I am the SEO strategist and operations manager at Beyond Design. I decided to write this article to lend some insight on SEO and how you should approach your SEO strategy for driving traffic to your website. Although the terms used in SEO can be confusing at times, I've decided to keep them as simple as possible so that even entry level online marketeers can understand and use the information to formulate a simple SEO strategy for their website or websites. So before I get started I would just like to say thank you for taking the time to read and I hope that you can gain something that can used in your SEO strategy.